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Next generation REEV hybrid cars debut at Riyadh’s EV Auto Show
The Saudi automotive market is welcoming a new generation of hybrid vehicles equipped with advanced Range-Extended Electric Vehicle technology. Although this technology has previously been introduced in the Kingdom, the latest models showcased at the EV Auto Show Riyadh 2025 feature significant upgrades in efficiency, performance, and driving range. Among the standout participants was Rox Motors, a fast-growing Chinese automaker that unveiled its latest hybrid model — the Adamas — featuring an evolved version of REEV technology. Ahmed Al-Obaidi, CEO of Rox KSA, explained that the system combines the practicality of traditional fuel with the efficiency of electric power. “Our REEV technology allows gasoline to generate electricity directly,” Al-Obaidi said. “Part of the fuel powers a generator that charges the battery, while another portion goes into the extender, which increases the electric output and provides power to the car. “This hybrid approach is a fast way to combine electric and gas technology — ideal for the Saudi market.”